It is amazingly popular right now. 867-5309 has been used in three national TV ad campaigns, including Cingular Wireless, in the last two years. It has been included in over thirty compilation albums of hit music from the 80's, with sales approaching two million.
It's used in several computer games. Brittany Spears had it written on the back of her hands at the Superbowl. It's been used on the Family Guy. It made the national news last year when someone tried to sell the telephone number on Ebay (the bidding got to $80,000 in a few hours, before Verizon blocked it's sale, claiming the owner didn't have the rights to it).
People Magazine did a half -page feature on me and the song in their Thirtieth Anniversary Issue last year.
I may not be a celebrity, but my song sure is.
jt: You mentioned to me that you have written a book. Tell us about it.
Alex: This book is about my rock'n'roll life. The story starts with my adolescent introduction to live rock music in 1960 and carries on through my mid-life successes in the 80's. I was a participant in three important eras of rock: the psychedelic 60's in San Francisco, punk London of the mid-70's, and full-throttle L.A. in the 80's.
My relationships with Huey Lewis, Elvis Costello, Nick Lowe, Clive Davis, and other well-known and unknown characters help to paint a picture of the realities of the rock world. I tell about the writing of my hits, including 867-5309. Underlying the funny and heartbreaking tales of life as a band member, songwriter, and solo artist, is my personal story of struggle, failure, and ultimate success. It's not a history; it's a rock Ball Four.
I see 867-5309 in big, bold numbers on a book jacket, against a background of pertinent graffiti on a bathroom wall. I just know that people will pick up the book to take a look. They will find a page-turner. I have quite a few fun photographs to include.